What We Do

We use our data analytics and marketing technology expertise to help you make smarter, faster, deeper connections with your customers. From data visualization to marketing technology enablement, customer relationship management (CRM) to sales and marketing strategy, we’ve got a team of genuine people who love what they do.

Engagement is at the core of our work. We know a lot of other companies claim this too, but we take it up a notch. We’re driven by providing next-level engagement.

So, just how do we do that for our clients? We combine the insights of data with the power of marketing automation and power the solution with the hardest working team in the industry.

Data Science

Data is power. We specialize in deriving insights from your data to drive marketing, product development, and business strategy. Our data scientists use data to draw meaningful insights and visualize data so you have a crystal clear picture of what your customers are currently doing and how you can influence what they do next.

At Futurety, you’ll find some of the best in the business. Our team of scientists has worked with some of the largest brands in the world and hold multiple degrees across data science, analytics and mathematics.

Our analytics services include:

  • Data strategy –   From data acquisition to results, we manage the full data lifecycle
  • IT architecture planning and implementation – We find the right tools for the job and build long lasting solutions
  • Propensity modeling – Futurety links consumer characteristics and consumer behavior with propensity modeling
  • Survey – From design, delivery, and analysis, we’ll find the answers you need from your target audience
  • Predictive analytics – Uncover useful patterns and insights from within your data
  • Data visualization and dashboarding – We develop concise and convenient dashboards for the information you need, when you need it
  • Google Data Suite optimization – Manage your data in one place by optimizing Google Analytics, Google Tag Manager and other Google Data Suite plugins
  • Platform Selection – We’ll help you select the perfect platform to create your data strategy with tools like Tableau, Microsoft Power BI, R, Python, and many others

Technology

Technology exists to enhance our lives. When combined with marketing, that’s where the sweet spot is. We automate your marketing using marketing technology to deliver the right message at the right time on the right channels to spur people into action.

Our technology services include:

  • Platform Selection – Our experience with tools like Salesforce, Hubspot, Constant Contact, and others, allows us to help you make the perfect selection
  • Implementation & Execution – From start to finish, we can help you create custom CRM systems, marketing automation processes, and sales tactics
  • Training – Futurety will get your team up and running on virtually any tool
  • Optimization & Measurement – We constantly analyze and iterate to improve performance, as well as provide deep analysis and reporting on sales and marketing campaigns

Strategy

Strategy isn’t a nebulous, overused term for us. We evaluate your current state, understand exactly where you want to go (and beyond) and create a tactical roadmap to take your business there. We support you with careful sales and marketing strategy execution, too.

Our strategy services include:

  • Digital – We consider ourselves experts in social media, SEO, Google AdWords, website analytics and optimization
  • Content – We’ll help you create copy, marketing collateral, PR and run email campaigns for organizations of any size
  • Sales – Let us help you create targeted outreach tactics, audience segments, and demographic personalization strategies